Perspectives & Insights

Articles

Candid perspectives on the orthopedic and spine industry — from executive leadership and talent strategy to market dynamics and career development.

The VP of Sales Hiring Decision That Keeps CEOs Up At Night
Talent StrategyApril 6, 20266 min read

The VP of Sales Hiring Decision That Keeps CEOs Up At Night

Stage-appropriate experience is the single most overlooked variable in executive hiring. Most early-stage MSK companies find that out the hard way.

DDA
Drue De Angelis
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The Innovation Stranglehold: How Hospital Contracting is Failing Patients
Industry InsightDecember 20, 20255 min read

The Innovation Stranglehold: How Hospital Contracting is Failing Patients

Hospitals are killing innovation, and the strategics are willing accomplices. Hospital purchasing departments used to just process paperwork. Now they control everything through exclusive sole- and dual-source contracts.

DDA
Drue De Angelis
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The Starting Pitcher Paradox
LeadershipNovember 19, 20255 min read

The Starting Pitcher Paradox

The scrappy leader who got you from $0 to $8M — why do so many of them flame out when you hit $10–30M? Same paradox, different direction.

DDA
Drue De Angelis
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My Stryker Decision
Career DevelopmentNovember 20243 min read

My Stryker Decision

1997. I walked away from 10 years at Zimmer. Fifth President's Club award. Top performer. Comfortable territory. That decision changed everything I understand about what drives exceptional performers.

DDA
Drue De Angelis
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The Math Is Brutal for MSK Startups
Commercial StrategySeptember 20242 min read

The Math Is Brutal for MSK Startups

J&J Spine Budget 2024: $2.1B. Your entire company valuation: $10M. The secret isn't about outspending them — it's about out-executing them with the RIGHT commercial leader.

DDA
Drue De Angelis
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How to "Manage Up." A Key to Career Growth.
Career Development20223 min read

How to "Manage Up." A Key to Career Growth.

"I'm a top performer, why am I not getting promoted?" Because your individual performance by itself will not get you promoted. An essential part of establishing yourself as a leader is learning how to manage up.

TH
TJ Halvorson
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